Novy

Panorama 120

Novy collaborated with Polyflow to create a new series of 3D visualizations for the Novy Panorama 120, created for the renewal of its product catalogue.

The series showcases the discreet and elegant design of the Panorama 120 in its matte finish line, combining a clear overview image with detailed close-ups and a material variant. A lot of attention was given to the subtle details and finishes, ensuring its timeless character and functionality come across naturally in every image.

A key focus throughout the project was achieving a highly photorealistic representation of food and cooking vapour. These elements bring the scenes to life, while highlighting the Panorama 120 in its natural kitchen environment, with functionality and aesthetics working seamlessly together.